Introduction
Alexa B® Nites Dress, Dress, Nites Floral Dress (“Alexa B”, “we”, “us”, or “our”) operates the website located at alexab.shop (the “Site”). We take the privacy of our users seriously and have created this Privacy Policy to demonstrate our commitment to protecting your privacy. This Privacy Policy describes how we collect, use, and share information from you when you visit or make a purchase on our Site.
Collection of Information
We collect information from you in various ways when you visit our Site. The personal information we collect depends on how you use our Site. Here are the types of information we may collect:
- Personal Information You Provide: We collect information such as your name, email address, postal address, payment information, and other information when you create an account, make purchases, subscribe to marketing communications, contact us with inquiries, or use other features and functions on our Site.
- Order and Billing Information: When you make a purchase on our Site, we collect your name, email address, postal address, payment card information, and other information needed to process your order and fulfill your purchase.
- Product Reviews: If you submit a product review, we will collect that review and certain information about you, including your name and email address.
- Usage Information: We collect information about your interactions with our Site, such as pages you view, products you click on or add to your shopping cart, and searches you conduct on the Site.
- Computer Information: We collect information from the device you use to access our Site, such as your IP address, browser type, operating system, access times, and referring website addresses.
- Cookies and Tracking Technologies: We use cookies and other tracking technologies like web beacons, tags, and scripts to collect information about you and your activity across our Site. These technologies allow us to analyze trends, track your movements on the Site, gather demographic information, and understand usage preferences. They also enable features and functions on our Site.
- Location Information: With your consent, we may collect information about your precise location via GPS, WiFi, wireless network triangulation, or other detection means. We use your location information to improve our products and services.
- Social Media Features: Our Site includes social media features like social media buttons/widgets (e.g. Facebook, Twitter, Pinterest). These features may collect information like your IP address and pages you visit on our Site, and they may set cookies to enable their functionality.
In certain cases, you can choose not to provide us with certain information, but doing so may limit your ability to use some features and functions on our Site.
Use of Personal Information
We use the personal information we collect through our Site for a variety of business purposes to provide and improve our products and services, fulfill your requests, communicate with you, optimize our operations, comply with the law, and for other legitimate purposes permitted by applicable law. For example, we may use your information to:
- Process and fulfill your orders
- Respond to your requests, inquiries, comments, or concerns
- Improve the content, functionality and usability of our Site
- Analyze trends and traffic, track purchases, and understand how users interact with our Site
- Develop new products and services
- Provide marketing communications like email promotions if you opt-in
- Administer contests, sweepstakes, or surveys
- Prevent fraud, misuse, or unauthorized use of our Site or services
- Comply with legal obligations and enforce our legal rights
- Perform other business operations as needed to provide our products and services
Sharing of Personal Information
We may share the personal information we collect about you as necessary for us to provide you products and services, conduct our business operations, comply with legal obligations, and for other legitimate purposes. For example, we may share your information with:
- Service providers and business partners: Companies that provide services on our behalf or help us operate our business (such as order fulfillment, payment processing, shipping, marketing, analytics, customer service providers, website hosting, maintenance, and other service providers). We require these companies to handle your personal information in accordance with applicable laws.
- Corporate affiliates: Our parent, subsidiary, and affiliate companies for business purposes such as internal operations, product development, audits, fraud monitoring, risk assessment, and legal compliance.
- Law enforcement agencies, courts, or other government authorities: To comply with subpoenas, court orders, or other legal process requirements; to protect and defend our legal rights or property; to prevent or investigate possible wrongdoing in connection with our Site; to protect the personal safety of users or the public; or as otherwise required by applicable law.
- Purchasers of our business: If we sell or transfer all or part of our business or assets (e.g. merger, acquisition, bankruptcy), your information may be transferred to the purchaser. We will require any purchaser to honor the commitments in this Privacy Policy.
- Other Disclosures Permitted by Law: We may share information about you for other purposes permitted by applicable law that we determine are appropriate.
We do not sell or rent your personal information to third parties for marketing purposes. We only share your information as permitted by law to complete transactions, fulfill your requests, or for other legitimate purposes.
Your Choices & Rights
You have certain choices and rights when it comes to how we handle your information. These include:
- Accessing, Updating, Correcting Your Information: You can request to review, update, correct, and delete the personal information we maintain about you. You can object to our processing of your personal information or request that we restrict the processing of your information.
- Opting Out of Marketing Communications: You can opt out of marketing-related emails by following the unsubscribe instructions at the bottom of the email. You can opt out of texts by replying STOP. Note that you cannot opt out of essential operational communications like order confirmations or service updates.
- Using Cookie Settings & Do Not Track: Most browsers let you remove and reject cookies. You can modify your browser settings to refuse or selectively accept cookies or use browser plugins to opt out of online tracking by enabling Do Not Track requests.
- Deactivating Your Account: If you no longer wish to use our Site, you can deactivate your account by emailing us.
- Submitting Requests: To submit requests regarding your personal information or make other inquiries, contact us using the information provided in the Contact Us section below. We will respond to your request in accordance with applicable law.
- Filing Complaints: You have the right to lodge a complaint with your local supervisory authority if you believe we have violated applicable data protection laws.
We take reasonable steps to provide you access and ability to update, correct, delete, or restrict the use of your information as required by law. You may have additional rights under certain laws like the California Consumer Privacy Act (CCPA), and we will comply with those laws. Contact us using the information below to learn more.
Data Retention
We retain personal information as necessary for business purposes and to meet legal requirements. For example, we keep information like orders and purchase history to comply with tax, accounting, and other business regulations. When determining how long to retain data, we consider factors such as applicable statutes of limitations, contracts, tax requirements, litigation, audits, and applicable laws and regulations. If you submit a deletion request, we will delete your information from active databases as required by law. However, some information may still exist in backups or non-erasable formats. Complete deletion may not be possible due to technological or legal requirements.
Children’s Privacy
Our Site is not directed to children under the age of 13. We do not intentionally gather personal information from children. If you are the parent of a child and believe your child has provided us information without your consent, please contact us as described in the Contact Us section below, and we will take appropriate steps to investigate and address the issue promptly.
Security of Your Information
We take appropriate measures to secure and protect your information against loss, misuse, and unauthorized access, disclosure, alteration, or destruction. These include technical safeguards like encryption, firewalls, site monitoring, and physical security measures at locations we control.
No method of transmission or storage is completely secure. We cannot guarantee absolute security. You use our Site and provide information at your own risk. Any information you transmit is sent at your own risk, and we are not responsible for circumvention of any privacy settings or security measures we provide.
International Data Transfers
We may transfer the personal information we collect about you to countries other than your country of residence. The countries to which we transfer data may not have the same data protection laws as your country. When we transfer your data internationally, we will protect your data as described in this Policy and in compliance with applicable law. By using our Site and providing us information, you consent to our collection and international transfer of your data consistent with this Policy.
Changes to this Policy
We may occasionally update this Privacy Policy to reflect changes in law or our privacy practices. Any changes will be effective immediately upon posting on our Site. We encourage you to check this Policy periodically to stay informed about how we handle your information. Substantive changes may also be announced or communicated through our Site as appropriate.
Contact Us
If you have any questions about our Privacy Policy or practices, please contact us at:
Alexa B® Nites Dress, Dress, Nites Floral Dress
Attn: Privacy Officer
123 Main Street
Anytown, CA 12345
Email: [email protected]